Date of Purchase Labels
Purchased,
Not Pirated.
Ahoy #Mermaids!
We've got a small #HardWax #packaging update to share with you, new #labels. All hard wax packages going forward will include a date of purchase label, we call them "Purchased, Not Pirated." labels.
The "Date of Purchase" Labels

The labels are unique to each quarter, ie they'll change every 3 months. This is in no way an expiration date, it's a PURCHASE DATE. It says "hey, I'm new and not from 5 years ago!"
Will your hard #wax work from 5 years ago?
Yeah, probably. If it was kept in a cool, dark, dry place then absolutely. Has it been sitting on the sill of your southern facing window at your shop in Arizona for 3 years? No.
Authentically Mermaid
The labels are yet another way #MermaidWax is in your corner to ensure everyone knows: YOU are a REAL Mermaid. -not a mermaid poser or "refiller" ;)
What, When, Where, Why, How?
- What? Hard Wax; All Experimental Series, Pro Series, Signature Series Bags. -No #SoftWax cans. Whether you get 1 bag or 10 bags, every. single. bag. will have the label.
- When? We've already started labeling packages this week. (7/15/2025)
- Where? On the top, front-side of every bag.
- Why? [Read above] But further to that, we already bought 10 years worth of packaging so until we use them all up you get stickers. haha -In the future we'll have packaging design changes almost annually.
- How? Using a sticker that we can use a Sharpie on, but doesn't remove easily. (or at all)
#purchasednotpirated #dateofpurchaselabel #hairremoval #salon #waxsalon
